What's Good Dough? Pizza

Branding Your Business with Michael Rolland of Yough

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November 08, 2023 6:00am

29m

The finale of our 2-part series— if you missed the first, take a listen before diving into this one!   For this show, we solve the question: How do you run a successful frozen pizza business? Fear not! Michael Rolland and I tackle this query in today's episode. So, relax and enjoy as we delve into branding and the importance of seeking help.    Highlights: Michael shares the journey of building the business, Yough!, and the challenges and barriers he has faced along the way. He breaks down and discusses the roadmap of 3PL (Third-party Logistics), and its role in the success of frozen goods businesses. Piggyback effect— it's like catching a ride on the momentum of those who have already paved the way while building solid relationships. Branding goes beyond just a logo or a tagline—  it's the essence of your identity in the market. If you're considering starting a business or contemplating a rebranding journey, this is a must-listen! Wrapping up this episode on a positive note: If you love what you do and the purpose behind it, you're on the right track. Stay inspired! Sign Up For Our Mailing List  https://mailchi.mp/83cc1e422fb0/podcast-blog Thanks for supporting this show Patreon: https://www.patreon.com/whatsgooddough Ooni Pizza Ovens Affiliate⁠ https://ooni.com/?sscid=51k7_g9gpn&utm_medium=shareasale&utm_source=2800064&utm_campaign=1232202 ⁠Corto Olive Affiliate⁠ https://corto-olive.com/?sscid=51k7_g9fhj& Our Town America https://www.ourtowndirectmail.net/ ⁠Famag Mixer Affiliate⁠ https://pleasanthillgrain.com/?utm_source=pepperjam&utm_medium=affiliate&utm_campaign=277138&clickId=4381641095&source=pepperjam&clickid=4381641095&publisherid=277138 Famag Blog Posthttps://www.whatsgooddough.com/blog/do-i-need-a-spiral-mixer/