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If you’re a business owner looking to grow, the one thing you can’t afford to overlook is SEO.

But with all the changes to search algorithms and best practices, it can be hard to know where to start. It's not just about keywords and links anymore; it's about relevancy, user experience, and the overall quality of the content.

We've got two marketing experts on deck to talk about this subject: Travis and our guest Kelly Rice, founder of Treefrog Marketing. They tackle how SEO works in today's digital landscape and what makes a good SEO strategy. Kelly also shares how Treefrog creates effective systems that help businesses succeed.

Kelly is the founder and creative director for Treefrog Marketing, a Christian-based marketing agency that helps small businesses grow by providing them with proven marketing strategies. Since 2000, they've partnered with and trained small businesses to build effective marketing systems that save time, are easy to manage and duplicate, and generate better leads.

Whether you are a seasoned marketer or just starting out, this episode will give you the knowledge and confidence needed to make sure your SEO strategy is on point!

Specifically, this episode highlights the following themes:

• How to integrate SEO into an overall marketing strategy
• The best ways to optimize your website for search engines
• How to balance empathy & authority in customer service

Want to give your podcast the boost it needs to stay ahead of the competition? Check out honestpodcasts.com and take the first step toward achieving your podcasting goals!

And if you have a guest in mind who you think would be a great fit for this show, drop me a line at hello@honestpodcasts.com.