This is a powerful, potent and problematic podcast. A CMO, a creative and a publisher talk frankly to Mi3’s Executive Editor Paul McIntyre on the raging bias of ageism in marketing, agencies and media. It’s crippling the marketing industry’s ability to connect with 2 million high-spending, defiant, culturally connected, tech-savvy 50-65 year-old women. Few get it.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Mi3 Audio Edition

Older women’s ‘sexy’ handicap is skewing industry to young and ignorant

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).