Business With Purpose

Helen Pollock - How To Help Others and Tell Your Story

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January 16, 2024 6:00pm

57m

For this episode, David is joined by Helen Pollock. She helps people share their stories via books. Helen works with both men and women, but Her Next Chapter venture focuses on helping successful women overcome their lack of confidence and the bias they face to share their stories.

Helen and David discuss how the way society treats women holds them back. She also talks about living with an abusive partner. Explaining why it took her a long time to realise she was an abuse victim and how she finally ended that relationship.

KEY TAKEAWAYS

  • Helen noticed that a lot of her female clients lacked confidence even those that have MBEs.
  • Society still reacts negatively to successful women. 
  • A lot of negative behaviour is done unconsciously.
  • Domestic abuse does not have to involve hitting.
  • If you are in a relationship where you are walking on eggshells all of the time, that is no way to live. It is highly likely to be an abusive relationship.
  • Abuse is a pattern of behaviour, not one-offs that are apologised for and never repeated. We all occasionally behave badly.
  • Some domestic abusers are also pillars of the community.
  • Self-care makes you stronger emotionally and mentally as well as physically.
  • Before writing your book identify who it is you want to reach.
  • Be real, but only share what you are comfortable with.
  • Trust your gut.

BEST MOMENTS

‘Fundamentally, I help people to write great business and nonfiction books.’

‘Diversity equals business success, in financial terms as well.’

‘If you are living in an abusive relationship where you can´t do anything right, of course you are going to be anxious.’

‘Feminism has women´s and men´s best interests at heart.’

GUEST BIO

Helen Pollock is an Amazon-bestselling non-fiction book coach, ghostwriter and personal brand specialist, Helen’s been writing professionally for over two decades during a career in Marketing and – mostly - PR. Having previously worked for organisations as diverse as Aston Martin, The Royal Shakespeare Company and Blitz Games Studios, now Helen’s passion is for helping people to tell their stories in order to share their genius and inspire others. Helen is currently preparing to launch the Her Brilliant Book Collective,  a supportive community which helps women entrepreneurs and senior executives to power up their authority and transform their personal brand by writing, publishing and selling brilliant books.

EPISODE RESOURCES

https://www.linkedin.com/in/helenpollock/

helen@hernextchapter.co.uk

ABOUT THE SHOW

People with purpose make a difference. Imagine a world where more people can just get their purpose out of them, into a plan and then actually make it happen. What a world that would be - People everywhere finding meaning and harnessing that to bring inspiration and energy to each and every day, changing lives for the better. But no one ever achieved anything on their own - we all have something unique to bring and that means we all have to play our part - if we want to go far, we have to go together and lead or serve towards a vision of the world we want to see. Everyone has a story to tell, and this show is where these stories come to life.

ABOUT THE HOST

David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-up