<a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/1867185/open_sms">Send us a message!</a>Vanessa Humes of ICND joins us today to share the top 5 strategies for building a book-direct vacation rental brand. As we often talk about on the podcast, building your house on someone else's land puts your business in a dangerous position - but where do you begin if you want to take business BACK from the OTAs? Whether you're an experienced manager or just starting out in the industry, Vanessa has  great insights and tips that will help you build your business on your own land...because the grass really IS greener, when you water it yourself :) CONTACT VANESSA HUMES <a href='https://www.icoastalnet.com/'>ICND</a> <a href='https://www.linkedin.com/in/vanessa-humes-549b528/'>LinkedIn</a> vhumes@icnd.netCONTACT ALEX & ANNIE <a href='http://www.alexandanniepodcast.com/'>AlexandAnniePodcast.com</a> <a href='https://www.linkedin.com/company/alexandanniepodcast'>LinkedIn</a> | <a href='https://www.facebook.com/alexandanniepodcast'>Facebook</a> | <a href='https://www.instagram.com/alexandanniepodcast/'>Instagram</a> <a href='https://www.linkedin.com/in/alex-o-husner-%F0%9F%8C%8E-1844306'>Alex Husner - Linkedin</a> <a href='https://www.linkedin.com/in/annie-holcombe-vrgal/'>Annie Holcombe - Linkedin</a>

Alex and Annie: The Real Women of Vacation Rentals

5 Ways to Drive Direct Bookings Before the OTAs Put You Out of Business, with Vanessa Humes

With more than 35 years of combined experience in vacation rentals, Alex Husner and Annie Holcombe have teamed up to connect the dots between inspiration and opportunity, seeking to find the one story, idea, strategy or decision that led to their guests big A-HA moment. Join them, as they highlight the REAL stories behind the people and brands that have built vacation rentals into the 100 BILLION dollar industry it is today.