Scott Lerman talks about his new step-by-step book about brand strategy and about how consumer research can limit innovative thinking.Want to help shape TED’s shows going forward? Fill out our <a href="https://bit.ly/tedpodcastssurvey" rel="noopener noreferrer" target="_blank">survey</a>!<hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

Design Matters with Debbie Millman

Scott Lerman

Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Hosted on Acast. See acast.com/privacy for more information.