Creative Control

Burnout is getting worse—but recovery won't take as long as you think

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April 14, 2022 4:00am

28m

Before the World Health Organization officially recognized burnout as a syndrome in 2019, there was already a mounting wave of high-profile creators speaking out against what they felt as pressure from platforms to consistently churn out content or their channels would suffer. And, unsurprisingly, the past two years have only made burnout worse. But therapist and content creator Kati Morton explains the small (and unconventional) changes you can make to put out the fire.