Welcome to episode 385 of The Outdoor Biz Podcast with Pete Ashley from BrandKeep and Charlie Wise from The Mountaineer talking trade shows, what's working, how they facilitate buying, the current state of inventory management, retailer challenges, and some other goodies.

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Show Notes

Welcome to episode 385 of The Outdoor Biz Podcast with Pete Ashley from BrandKeep and Charlie Wise from The Mountaineer trade shows, what's working, how they facilitate buying, the current state of inventory management, retailer challenges, and some other goodies. Brought to you by The Big Gear Show! 

Trade Shows Are things back to “normal?

Charlie

I really think it is, we're going to have the same attendance as we normally would at our primary sort of national show. in the G O A Connect event. We will have two buyers and myself attending the principal's meetings and then, obviously, the buying sessions. And I think travel has settled down, prices notwithstanding. Everything's more expected. But we'll be there for a full slate of vendor meetings, business meetings, and line showings. It's going to look and feel a lot like it did pre-pandemic.

And Pete, you're representing BrandKeep, obviously, give everybody a little background on BrandKeep.

BrandKeep will be doing GOA, Discovery Marketplace, and 360 Adventure. That'll be kind of our real hello world. But BrandKeep is a platform designed to help retailers, specifically specialty outdoor retailers. manage all these digital assets and information in one central hub across all the brands in the shop. We're excited to bring this to the trade shows and introduce it to some of these retailers and hopefully get some folks on board and help them make their lives a little bit easier.

And what do you think the greatest benefits to retailers and bran