On today’s show, Jon Patricof, CEO and Co-Founder of Athletes Unlimited, speaks with LionTree’s Alex Michael about his young company’s success to date. Athletes Unlimited is a new take on the sports league, enabling elite competitors from underrepresented sports such as women’s softball and volleyball to compete more directly. The players also have long-term equity participation and direct oversight of league governance. And though their single-location model pre-dated COVID, it certainly gives them a leg up during this challenging year.

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